Visa
Digital Solutions
Redefining banking with seamless experiences that integrate the brand into every step of the customer journey.
Designing brand identities and user-focused brand experiences.
Visa’s digital platform embodies the brand’s core values—trust, innovation, and inclusivity. Our goal was to craft a cohesive narrative that seamlessly integrates the brand into every aspect of the user experience. We focused on making each interaction with Visa’s digital products intuitive and engaging, reinforcing trust and fostering lasting relationships. By aligning the brand with every touchpoint, we ensured a seamless, clear, and consistent experience across all platforms, transforming digital interactions into meaningful connections beyond transactions.
Core creative concept for digital apps and campaigns.
design events
Our Digital Solutions team hosted exclusive design events, which were more than just social gatherings, these events provided opportunities for professionals to share knowledge, collaborate on projects, and build relationships. We celebrated achievements and milestones, reigniting the passion that drives our commitment to excellence. By learning from each other, we strengthened our shared dedication to delivering our best work.
reimagining brand
I was responsible for establishing a new standard for visual design across Visa's digital products and services. My work involved driving both visual and UI UX design, ensuring that every element of the Visa experience was cohesive, user-centric, and aligned with the brand’s evolving identity. This included designing intuitive interfaces, creating engaging visual elements, and refining user journeys to enhance the overall experience and impact of Visa's digital solutions.
Banners for Visa Digital Solutions Event
